AdNation News Reports On the Growing Influence of Local TV and How It Will Affect Advertising


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George Stephanopoulos acted as moderator for the afternoon discussion of “The Future of Political Campaigns: Where, How, How Much?” with political agency leaders John Brabender, Lorena Chambers, Jim Innocenzi, and Jim Margolis, all of whom worked on presidential campaigns in the last election. Chambers said networks should create “good stories and good programming” because campaigns will want to reach engaged and interested audiences who watch popular, quality programming.

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